Table
of Contents to Success
Choosing
Your Business
1.
Choosing Your Business
2. Following Your Passion
3. Worksheet: Your Product Area Selection Sheet
4. Comparing Different Businesses
5. Worksheet: Most Important & Least Important Considerations
6. Consumables vs. Non-Consumables
7. Minimums
8. Kit Options
9. Choosing Your Sponsor
10. Your Contract
11. Stepping Outside Your Comfort Zone
Home
Parties
12. Finding Hostesses
13. Worksheet: 100 No's
14. Worksheet: Business Card & Catalog Drop Off Checklist
15. Worksheet: Who Do You Know?
16. Worksheet: Who Do You Know Online?
17. Home Party Basics
18. Why it is Important to Greet the Guests
19. Finalizing Guest Orders
20. Average Party Length
21. Showing Off Your Check
22. When to Schedule Parties
23. Your Hostess Package
24. Worksheet: Hostess Checklist to Success
25. Worksheet: Hostess Invitation Idea List
26. Worksheet: Scavenger Hunt Hostess Checklist
27. How Far Will You Travel?
28. Preventing Party Cancellations
29. Do You Always Need New Party Hostesses?
Hostess
Coaching
30. As Soon as the Party is Booked
31. Planning With Your Hostess
32. Hostess Coaching
33. Worksheet: Hostess Coaching Checklist
34. Ideas for Theme Parties
Catalog
Shows & Parties
35. Catalog Parties
36. Contact Information on Your Catalogs & Forms
37. How Long Should Catalog Parties Be
38. Motivating Catalog Party Hostesses
39. Catalog Party Incentives
40. Guest Lists for Catalog Shows
41. Delivering Catalog Orders Directly
42. Why Some Prefer Catalog Parties
Single
Orders
43. Single Customer Orders
44. Worksheet: Honey Gift List
45. Worksheet: Gift Tracker
Craft
Shows, Fairs & Expos
46. Event Basics
47. How to Find Craft Fairs
48. Inventory for Craft Fairs
49. Sharing a Table with a Fellow Consultant
50. Profitability of Craft Fairs
Other
Offline Marketing Techniques
51. Contests, Draw Boxes & Promotions
52. Frequent Customer Rewards
53. Car Advertising
54. Sponsoring Charity Events & Teams
55. Welcome Wagon
56. Community Networking
57. Mom Packs
Marketing
with Websites
58. Company Sponsored Websites
59. Personal Business Websites
Online
Advertising
60. Types of Advertising
61. Solo Ads
62. Newsletter Ads
63. Directory Listings
64. Party Plan Lists
65. Message Board Ads
66. Google Adwords
67. Overture / Yahoo! Search Marketing Solutions
68. Comparing Site Traffic
69. Tracking Your Advertisements
Newsletters
70. Do You Need a Newsletter?
71. How Often Should You Send a Newsletter?
72. Anatomy of a Newsletter
73. Using Images In Your Newsletter
74. Providing Useful Articles
75. Getting Subscribers to Your Newsletter
76. Alternative Ways to Promote Your Newsletter Online
77. Knowing the Can-SPAM Laws
78. HTML or Plain Text?
79. Newsletter Services
Blogging
80. Blogging
81. Who Will Read Your Business Blog?
82. Personal Versus Business Blogging
83. Promoting Your Blog
84. Where to Get a Free Blog
85. Blogging Software
Message
Boards
86. Networking on Message Boards
87. Finding Message Boards
88. Choosing Your Username
89. Worksheet: Message Board Tracker
90. Introducing Yourself on Message Boards
91. Networking Versus Spamming
92. Points to Ponder When Posting a Message
93. Participating on Message Boards
Other
Online Marketing
94. Mailing Lists & Yahoo Groups
95. Online Networks
Online
Parties
96. What are online parties
97. Where to host a party
98. Announcing & advertising your online party
99. Finding an Online Party Host
100. Online Ordering at Online Parties
101. Mystery Hostess
102. Inviting Guests to an Online Party
103. Online party games (4 games)
Recruiting
104. Recruiting
105. Finding Recruits
106. Recruiting as a New Recruit
107. Recruiting Your Hostess
108. Recruiting Through Your Customers
109. Your Recruiting Scrapbook
110. Recruiting Online
111. Eight Kinds of Consultants
112. Supporting Your Downline
113. Being Available to Your Downline
114. Praising Your Downline
115. Teaching Positive Thinking
116. Downline Conference Calls
117. Team Chats
118. Downline Message Boards
119. Downline Mailing Lists
120. Team Newsletters
Fundraising
121. Fundraisers
122. Why Should You Bother Doing Fundraisers
123. Increasing Your Earnings with Fundraisers
124. Introducing New Products with Fundraisers
125. Fundraisers Through Non-Cold-Calling Methods
126. Fundraiser Length
127. Donating Commissions
128. Following Up With Fundraisers
129. Sample Fundraising Letter Template
130. Worksheet: Fundraising Brainstorm Sheet
Other
Issues
131. Selling for more than one company
132. Switching companies
133. Sponsor issues
|